MOTORSPORT MANAGEMENT

A complete full Motorsport Management program. Learning direct from the best profiles inside the industry. Detailed and with lots of resources to help you create and lead your own project

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Motorsport Management Course curriculum

Syllabus

1. What it is the Motorsport Management
2. What you will find
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3. Good to know before we start
4. SYLLABUS MOTORSPORT MANAGEMENT
5. How do we support you?
6. The Motorsport MBA Networking and community
7. Join our LinkedIn group
8. We want to know you better!
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9. Meet the Founder in our welcome webinar
1. Introduction
2. Races
3. *Hyundai Motorsport - What a winning team should have
4. Business
5. R&D
6. Passion
7. Management
8. *CUPRA - what really means Motorsport Management
9. *Roger from ABT - Team Manager key points
1. 1.Different Teams
2. Intro Different Race Teams
3. Different Teams, how they work - Factory
4. CUPRA case - How do you chose a racing car?
5. Semi Factory Teams
6. Semi Factory Teams 2
7. Private Teams
8. Recap
9. *LCR case - Team
10. *ABT case - Team
11. *WRT case - Team
12. PPTX - Team Structure sample
13. 2.Team structure - Team Managers
1. 3.Employment types
2. 4. Race day by day
3. Intro & Budget
4. *ABT case - key points
5. When, Where, what, why / Rules / vehicles
6. *How to enter in a championship (MotoGP)
7. *CUPRA case - How to take as much advantage as possible?!
8. *Alfa Romeo Racing Orlen F1 case - Grey areas
9. Team Structure & Drivers/Riders
10. Sponsors + social +race Calendar + recap
11. Teams Structure - Selection Team Members
12. *Hyundai Motorsport case - Team structure
13. *CUPRA case - Team structure and roles
14. What a team needs
15. Race day by day 1
16. Race day by day 2
17. The PDCA method
18. EXCEL - PDCA sample
19. *Formula E case - Rent vs buy - why?
20. *Formula E case - Be Local
21. 5.How set up a Team
22. QUIZ (10 questions)
1. 6.travel plan
2. Intro Travel Plan (Day by Day)
3. Travle plan
4. *HRC travel (MotoGP case)
5. Race Calendar
6. Team Staff Documentation
7. *Dedicated services
8. *Team clothing - Ruben
1. 7.Logistics Shipments
2. *Coordinator - Ruben
3. Shipments Intro
4. *FORMULA E case - Logistics key points
5. *Equipment check - Ruben
6. Shipments types
7. *MotoGP Logistics - Ruben
8. Shipments documentation
9. *Logistics Key points before do anything
10. Logistics supplier
11. Shipment docs recap
12. Shipment Insurances
13. *Bonus CUPRA case - Logistics
14. *Logistics important points
15. QUIZ (16 questions)
1. Technical side
2. *LCR case - Importance of technical side being a private team
3. *R&D, testing and other managing aspects
4. *R&D development and direction
5. *Why a F1 team is more competitive than another one?
6. *Meetings & debriefings for technical side
1. 8.Marketing - Sponsorship
2. *CUPRA case - Racing is a marketing tool
3. Intro
4. *Alfa Romeo Racing Orlen Social media - How to make it work
5. Digital Media
6. *Alfa Romeo Racing Orlen - Media tips
7. Sales - Marketing
8. Branding & Hospitality
9. *Hospitality case - how is use it
10. *CUPRA case - Branding
11. *Formula E Sales business model
12. *LCR - the "WOW" marketing
13. Press release
1. Sponsors
2. *LCR - How to find sponsors?
3. *SQN case - Finding sponsors
4. Sponsors key concepts
5. *SQN case - how to approach?
6. *MOTUL - Sponsorship selection
7. Presentation
8. *Williams Racing - How to create a powerful proposal?
9. *Williams Racing - Key points to find and to keep sponsors
10. Guide - F1 Strategic plan presentation
11. QUIZ (8 questions)
1. 9.Managing Tips
2. *Managing people - Vincent Vosse
3. Time Managing tips
4. *LCR case -Key points for managing a Team
5. *Cupra case - Win as a Team!
6. External relationships - Teams/organizer/Promoter Relationship
7. Brand/Factory/shareholders relationships
8. *Andrea Adamo - Team Principal role
9. Workshop-Race Prep
10. Meetings
11. *Beat Zehnder - Meetings with different departments
12. Budget - breaking down the budget
13. *LCR - Budget management
14. Core Roles to run a team
15. Cruise Control
16. *Beat Zehnder F1 Team Manager - what you are dealing with
17. EXCEL - Budget season sample
18. QUIZ (9 questions)
1. Factors for analysis in a business model
2. Value proposition
3. Barriers to entry
4. MVP quick experiments (13min)
5. The key is to be prepared
6. The 8 key questions
7. What is a leader - Leadership styles (11min)
8. Types of organizational structures
9. The candidate selection process (15min)
10. QUIZ (14 questions)
11. 10.Leadership
1. Staff contracts
2. *CUPRA case - Drivers and team contracts
3. Riders/Drivers contracts
4. *Diego contract key points
5. *Diego - personal MotoGP rider manager
6. *Alfa Romeo Racing Orlen - Contracts
7. Crew/staff/mechanic base contract
8. Driver/Rider base contract
9. QUIZ (6 questions)
1. *ROGER - Transition from Engineer to Head of Team Management
2. Why? Is the right project for you?
3. Start your project
4. Projects Analysis (Formula E - Extreme E - MotoE - Moto2 - Cups)
5. *How a Promotion Cup is working? - Handan
1. *Motorsport is dangerous! Formula E
2. *Mistakes how to deal with - Andrea Adamo
3. *Mistakes Advice - Roger Kohler
4. *Andrea Adamo advice
5. *Advice & perspective - Vincent Vosse
6. *How to start Advice - Romain
7. *Don't be scare for ask for advice - Jaime Pauig
8. *Skills for a managing position - Handan
9. Join and share!
10. We support you in your project
11. what's next?

About this course

€499,00
160 lessons
16.5 hours of video content

€499 Special price,

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MOTORSPORT MANAGEMENT

Motorsport Management Course curriculum

BEFORE WE START

1) MOTORSPORT BASICS EXPLAINED

2) TEAMS

3) KEY CONCEPTS TO SET UP A TEAM

4) TRAVEL

5) LOGISTICS

6) TECHNICAL SIDE

7) MARKETING

8) SPONSORSHIP

9) MANAGEMENT

10) LEADERSHIP

11) CONTRACTS

12) ENTREPRENEURSHIP

>FINAL REVIEW<

About this course

€499 Special price,